Official course description:

Full info last published 15/11-23
Course info
ECTS points:
Course code:
Participants max:
Offered to guest students:
Offered to exchange students:
Offered as a single subject:
Price for EU/EEA citizens (Single Subject):
10625 DKK
MSc. Master
MSc in Digital Innovation & Management
Course manager
Professor, Head of Center
Course semester
Forår 2024
29 January 2024
23 August 2024
Exam type
ekstern censur
Grade Scale
Exam Language
The goal of the course is to teach how to navigate and actively participate in an increasingly complex and constantly changing service economy.

Service economies are becoming more complex as existing service systems are increasingly interconnected. While individuals are paying with their smartphones, watching Internet-TV, or calling friends via voice-over-IP, companies use integrated service systems for business intelligence or orchestrate complicated service sourcing networks with their vendors. Thus, understanding service economies is becoming increasingly crucial for prudent management of emerging service systems.

In this course students will learn to analyze and reflect on service economic phenomena as well ass managerial and organizational issues. The course will cover various example topics of the interconnected service systems that have been introduced at an amazing rate in the last decade.

Formal prerequisites
Intended learning outcomes

After the course, the student should be able to:

  • Reflect on the relationship between fading enterprises boundaries, globalization, offshoring, knowledge management, as well as spatial and relational distance and apply it in the context of services creation, provision, and management in a service economy.
  • Describe and discuss your personal role as part of modern workforce and accompanying chances and risks in a globalised service economy.
  • Elaborate on the importance of social skills, cultural intelligence, and mindfulness in modern IT-based service economies.
  • Analyze, compare and interpret critically information systems literature on services and apply theories and methods to information systems projects in a service economy.
  • Characterize the different approaches to implementing a successful IT project, to managing a successful near- or offshore IT development project, and to creating innovative services.
Learning activities

A full semester of teaching consisting of lectures, exercises, project work and supervision. The students are expected to participate actively in the classes, projects and group work carried out throughout the course.

Course literature

The course literature is published in the course page in LearnIT.

Student Activity Budget
Estimated distribution of learning activities for the typical student
  • Preparation for lectures and exercises: 25%
  • Lectures: 25%
  • Exercises: 25%
  • Exam with preparation: 25%
Ordinary exam
Exam type:
B: Oral exam, External (7-point scale)
Exam variation:
B22: Oral exam with no time for preparation.
Exam duration per student for the oral exam:
20 minutes

Exam type:
B: Oral exam, External (7-point scale)
Exam variation:
B22: Oral exam with no time for preparation.
Exam duration per student for the oral exam:
20 minutes

Time and date
Ordinary Exam Mon, 17 June 2024, 09:00 - 18:00
Ordinary Exam Tue, 18 June 2024, 09:00 - 18:00
Ordinary Exam Wed, 19 June 2024, 09:00 - 18:00
Ordinary Exam Thu, 20 June 2024, 09:00 - 13:00
Reexam Thu, 15 Aug 2024, 09:00 - 18:00